You are doing everything you can to keep costs low in your Lancashire business and one of the things that you are considering is getting rid of your SEO agency – with so much information on how you can do SEO yourself, why not do it in-house? Costs are a legitimate concern for any business and it is understandable why you would want to get rid of as many of them as possible, but before you fire your SEO agency you should stop and think about the following benefits of an SEO agency Lancashire service:

•;; ;The statistics alone make it clear that without SEO you are dead in the water. 93% of all people who have access to the internet do searches on search engines, there are 40,000 searches every second, 3.5 billion searches a day and so on. You can be sure that some of these searches are looking for your products and they are from Lancashire. If you don’t do SEO they will never find you – each time they do a search for relevant keywords they will find your competitors and buy from them.

•;; ;SEO brings you the kind of traffic that matters – organic traffic. This is traffic that comes to you because a user is searching for the specific item or items that you are selling. It is much easier to convert this kind of traffic because they didn’t land on your site by chance. So long as they are there it is up to you to do a good job of converting them and making them come back again and again.

•;; ;SEO is one of the best marketing strategies you can ever use because it reduces the cost of acquiring a customer. In fact, when you think about it, SEO is free. You will pay the right SEO agency Lancashire service you will be reaping benefits for years to come. The SEO that they do today will continue to bring you leads for a long time to come.

•;; ;You never have to pay for ads if you do good SEO. In the past the best way to get word out there about a brand was to pay for ads. While these still exist it is not the best marketing strategy – there is no way of knowing what kind of traffic you will generate from paid ads, and while you may get many users landing on your pages the conversion rate may be very low. SEO is the opposite – you may not get as many leads, but those who come are interested in what you have to offer.

•;; ;SEO is a great way to show users that your brand can be trusted. So long as they see your link in the first few results they assume that you are business that they can rely on to provide excellent products and stellar service.

The bottom line is this – cost cutting is all well and good and comes recommended, but never let SEO go out the window. So long as you choose the right SEO agency Lancashire service your business will have lots to benefit.